It was purple rain on the Chiefs sideline after winning Super Bowl 2023 over the Eagles, 38-35.

The winning Gatorade pour was purple, cashing a long shot +900 ticket for those who wagered pregame on the color.

A photo shared by Bleacher Report shows receiver Skyy Moore – who caught a touchdown pass in the winning effort – pouring a cooler full of purple Gatorade onto head coach Andy Reid.

One lucky Super Bowl bettor could be close to a massive payday.

A sharp FanDuel bettor put in a four-leg same-game parlay for $350 with the following legs: A.J. Brown anytime touchdown, Isiah Pacheco anytime TD, Jalen Hurts 2+ touchdowns, and Travis Kelce 2+ TDs.

Through three quarters, the first three legs had hit – and Travis Kelce just needed one more touchdown to complete the SGP.

FanDuel offered the bettor a $3,176 cash out. It's unclear if the individual took the money or let the bet ride.

Entering the game as the longest of long shots to win Super Bowl MVP, Nick Bolton is currently +5000 to win the prestigious award at BetMGM.

The linebacker picked up a Jalen Hurts fumble in the first half and ran it back for a touchdown, bringing the score to 14-14. Later, he picked up what appeared to be another fumble and ran it back for a possible second touchdown – though the play was ruled an incomplete pass.

50/1 is still a long shot, but the 22-year-old is certainly making his case to be the game's most valuable player.

Rob Gronkowski's "Kick of Destiny" went wide left.

FanDuel's Super Bowl promotion offered users a share of $10 million in free bets if Gronkowski, the former Patriots and Buccaneers tight end, hit a live field goal.

Unfortunately, Gronk pushed the field goal just to the left.

The commercial still promised FanDuel users that they still "won" at the end of the commercial even though he missed the kick, however, telling them to check their accounts on Monday.

Someone is either going to win a lot of money tonight ... or have a rough morning tomorrow.

A Super Bowl 2023 live bettor put a $1.2 million bet on the live over of 62.5 total points at Caesars Sportsbook, according to Action Network.

As of halfway through the third quarter, the Eagles and Chiefs had combined for 45 points, with the score sitting at 24-21.

After taking a 10-point lead in the first half, the Eagles are currently seven-point favorites on the live line as the second half is set to begin.

Kansas City opened halftime as 7.5-point underdogs, but money came in, causing Philadelphia to settle as seven-point favorites at Caesars Sportsbook.

At FanDuel, you can still get Chiefs +7.5, but juiced to -140.

If you bet +800 for Rihanna to open her halftime show with the 2015 hit "B--ch Better Have My Money," you are the winner.

The song, which was released as a single, was the fifth favorite on the offshore markets to be the halftime show opener.

"Don't Stop The Music" was the favorite, dealing at +150.

It took less than half of the game for Eagles wide receiver A.J. Brown to hit his receiving yards prop.

Coming into the game with a receiving yards over/under of 72.5 yards on FanDuel, Brown caught a 19-yard pass with under a minute left in the game to reach 74 yards, surpassing his pregame receiving yards prop. He had previously 45 yard touchdown on the first play of the second quarter.

At the half, his live receiving total is 96.5 yards, with FanDuel offering a -118 price on the over.

We would suggest a small sprinkle on the over, as even a hobbled Patrick Mahomes should be able to stick in the game and move the ball, putting pressure on the Eagles to continue to throw.

If you bet on Kenneth Gainwell to score the first touchdown, we are sorry.

Gainwell appeared to score the first TD of the game, which would have cashed a huge ticket at +2200 for those who backed the Eagles' backup running back. But on a second look, he was down by contact before the goal line, and the touchdown was taken off the board.

Instead, Eagles quarterback Jalen Hurts scored the game's first points.

If you had the Eagles to win on the first quarter moneyline, you missed it by that much.

Philadelphia scored a touchdown on the very first play of the second quarter, with Eagles QB Jalen Hurts connecting on a touchdown bomb to star wide receiver A.J. Brown to take the lead, 14-7.

But don't tell those who took the Eagles to win the first quarter, as the touchdown pass was one play late. Philadelphia was -115 to lead after Q1 at BetMGM.

Eagles first quarter bettors remained alive after Chiefs kicker Harrison Butker missed a 42-yard field goal to keep Super Bowl 2023 tied at 7-7, kicking the football off the left upright.

Barstool Sportsbook bettors had the option to bet that a kick would hit the upright or crossbar, offering the wager at a price of +475.

It took less than a quarter for a kicker to have a bonafide Super Bowl "doink."

The first quarter ended tied at 7-7, meaning 1Q moneyline bettors will get their stake back.

Jalen Hurts scored the first touchdown of Super Bowl 2023, cashing for those who had a +700 ticket on the Eagles quarterback.

The Eagles lead the Chiefs, 7-0.