So is the $10.5 million weekend take for Oliver Stone’s “W.” a disappointment — there were projections, based on Friday numbers, that it could equal the $12M opening of “Primary Colors” a decade ago — or, as Variety puts it, a “solid” showing at the “upper end” of expectations? Well, you have to look at the budget — reportedly $30 million — the lack of a big star (“Primary” had John Travolta) and the genre, political satire, which has often spoiled poison at the box-office. That $10.5M for the left-leaning “W.” looks impressive compared to the $6.7 million total to date for the right-leaning satire “An American Carol,” which Box Office Mojo says averaged just $600 per location in its third weekend, compared with $5,197 for “W.” in its first. The opening average for “An American Carol” was $2,231 or less than half that for Stone’s film. And “W.” will certainly fare better overseas than “An American Carol.” I’ve been looking fruitlessly for European figures for a French production, “Being W.,” that also pokes fun at the president.


