Talk about pimping your ride.

Uber CEO Travis Kalanick took a another step toward his goal of offering personalized limo service on Monday with a deal to let riders stream their Spotify playlists through their Uber car’s speakers.

Customers who have Spotify’s $10-a-month premium service for streaming music will be permitted to log into their Spotify accounts within Uber’s app starting on Friday.

Users can then request that the driver play their music through the car’s speakers once they start their ride. Driver’s can choose to deny the request, and control the volume, Uber said.

The partnership will roll out on Friday in 10 cities, including New York.

Earlier this month, Uber also partnered with Manhattan start-up Button to integrate more destination apps with Uber.

Button, co-founded by CEO Mike Jaconi, has already linked restaurant reservations app Resy with Uber to allow people who use the reservation app to order an Uber car to take them there.