Between the recent premiere of “Ice Loves Coco” and “Keeping Up with the Kardashians” kicking off a new season, E! has become the go-to place for bounteous booty on the boob tube.

Kim Kardashian’s designer-clad butt might’ve turned her into the current poster girl for generous rear ends, but Nicole “Coco” Austin’s equally bodacious backside has been wowing fans for a decade, as Ice-T’s glamorous model wife is quick to point out.

Although she insisted that she’s “not competing against anybody,” Coco told E! Online, “I’ve been a booty girl before the Kardashians.”

She added, “The Kardashians just happen to be on E!, but really, before that show came on, it was nothing but Coco talk — if my butt is real or not! I’ve been in the picture for 10 years.”

(“Stop tripping — it’s a real booty,” Ice-T told Life & Style Weekly last week of the natural nature of Coco’s derriere.)

The truth behind the size of her behind has been a question that Kardashian has also had to field ever since making her TV debut in October 2007.

“I’m half-Armenian, so the butt really comes from my dad’s side of the family,” the newly-engaged Kardashian told Australian Cosmopolitan in the July issue. “I’m proud of my booty, and it’s all mine,” she added.

“There’s a lot of ass on E! right now,” Ice-T told E! Online. “That’s a good thing!”

Viewers seem to agree with that sentiment.

“Kardashians” premiered to 2.5 million total viewers, while “Ice Loves Coco” drew in more than 1.3 million total viewers.