How many ways can you say “I love you”?
On Valentine’s Day, a gift of gorgeous diamond jewelry speaks volumes.
This year, celebrate your sweetheart with a glittering keepsake, whether it’s heart-shaped earrings, a graceful bow pendant necklace or a blooming flower ring. “Diamonds symbolize love, eternity, strength, purity and commitment,” says Randi Udell Alper, Vice President of London Jewelers, the famed fine jewelry and timepiece retailer that’s celebrating its 100th anniversary this year. “They’re everlasting.”
You can also spell out your feelings with a bespoke bracelet featuring the initials, word or message of your choice, from her name to a term of endearment flanked by heart charms. “Create a meaningful piece with the London Collection’s personalized slider with diamond letters, numbers and symbols,” says Udell-Alper, who with her brother, Scott, and cousin, Zach, represents the fourth generation to carry on the family business founded by their great-grandfather, Charles London. “Customizing your jewelry should be effortless and personal. Wear it as a stand-alone piece or make a statement and stack,” adds the gem expert, whose beloved parents, Mark and Candy Udell, are CEO and President of London Jewelers.
The bracelet can be built at London’s flagship store at the Americana Manhasset shopping destination in Manhasset, LI, or at its five other namesake stores in New York and New Jersey.
Spoil your significant other with a dazzling treasure. It will bring a sparkle to her eye.
JUST FOR HER: London Collection personalized slider bracelet
Courtesy of London JewelersCreating a custom bracelet for her with diamond letters, numbers and symbols is as easy as ABC.
HEAD OVER HEELS: London Collection Paperclip Link Heart Toggle Necklace
Courtesy of London JewelersThe meaning of this necklace is clear: My heart belongs to you.
LASTING CONNECTION: London Collection Paperclip Link Heart Toggle Bracelet
Courtesy of London JewelersMake her heart smile with this shimmering bracelet.
TIMELESS APPEAL: London Collection Diamond Bow Pendant Necklace
Courtesy of London JewelersUnwrap romance with this enchanting diamond bow necklace.
BE MINE: London Collection Pear Shaped Diamond Flower Drop Earrings
Courtesy of London JewelersA bouquet is ephemeral, but these eye-catching flower earrings are everlasting.
FALLING FOR YOU: London Collection Pear And Round Diamond Flower Ring
Courtesy of London JewelersShe’ll crush on this spray of diamond flowers.
TIE THE KNOT: London Collection Diamond Bow Dangle Earrings
Courtesy of London JewelersSomething to cherish: Earrings that are wrapped up in love.
FOREVER FIND: London Collection Diamond Bezel Heart Earrings
Courtesy of London JewelersAs the saying goes, two hearts are better than one.
DREAM COME TRUE: London Collection Mother-of-Pearl and Diamond Heart Hoop Earrings
Courtesy of London JewelersJoyful heart hoops say “Be My Valentine.”
PRECIOUS KEEPSAKE: London Collection Bezel Diamond Heart Station Necklace
Courtesy of London JewelersExpress your endless devotion with this necklace adorned with hearts.
ONE AND ONLY: London Collection Diamond And Mother-of-Pearl Heart Necklace
Courtesy of London JewelersTwo types of links and a pair of hearts make this necklace doubly dreamy.






