Eco trendy

Post Staff Report

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Apr 21, 2011

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Eco-consciousness gets hip, with green-friendly beauty companies going above and beyond to celebrate Earth Day tomorrow. This year, take advantage of everything from special discounts (there’s 20 percent off select planet-friendly products at rickysnyc.com) to trade-ins (check out the deals at Origins locations) to charitable donations (from Kiehl’s to La Mer). Or just buy a lovely product — and feel lovely, too. By JOHANNAH MASTERS Have cleanser, will trade: Participate in the Origins trade-in program on Earth Day. Just bring your old face cleanser — it doesn’t matter which brand — to any location, and get an award-winning cleanser as a reward! Face wash (5 ounces), $18.50 at Origins, 175 Fifth Ave., and other NYC locations Caitlin Thorne Hersey

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it’s a brush with greatness: Alicia Silverstone has partnered with EcoTools to create eco-friendly beauty accessories made from a range of natural products, from hemp to tree-free paper. EcoTools by Alicia Silverstone four-piece Backstage Vanity Set, $12.99 at walmart.com Caitlin Thorne Hersey

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Tree-mendous: Face off with this moisturizer that’s 100 percent natural, including essential oil blends of rose, bergamot and geranium. For every product sold on her site on Earth Day, Tata Harper will plant a tree in Vermont, where her products are made. Reparative Moisturizer (50 ml), $100 at tataharperskincare.com Caitlin Thorne Hersey

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If you’ve always wanted “green” eyes, now’s your chance! Get eco-friendly lashes with this completely natural mascara. Physicians Formula Organic Wear Jumbo Mascara (0.26 ounces), $9.95 at drugstores nationwide Caitlin Thorne Hersey

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Talk about fresh! When you purchase Kiehl’s Rare Earth Deep Pore Cleansing Masque (with a limited-edition label designed by Chloë Sevigny), 100 percent of the proceeds go toward supporting the Waterkeeper Alliance, an organization dedicated to keeping water clean. Limited-edition Rare Earth Deep Pore Cleansing Masque (5 ounces), $23 at Kiehl’s, 109 Third Ave. Caitlin Thorne Hersey

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A potion for the ocean: Go into the deep blue yonder with this limited-edition World Oceans Day Crème De La Mer, which will donate $200,000 this year to Oceana (an international organization that focuses solely on ocean conservation) in support of its Habitat Protection Campaign. La Mer moisturizing cream (100 ml), $365 at Saks Fifth Avenue

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