Consultants and copywriters are out. “Gurus” and “word herders” are in.

That’s the word from the Rhode Island-based business-card printer Moo.com, which has tracked the changing ways business people are choosing to identify themselves in the era of personal branding.

They’re seeing a boom in “digital dynamos,” “marketing rockstars” and various “captains,” “geeks” and “kahunas.” It’s part of what marketing head Paul Lewis calls a shift from traditional business cards to a “social, personal branding card.” (He also notes that cards are getting more crowded, with the regular addition of Twitter handles, Facebook accounts and the like.)

Their Top 10 modern job titles:

1. Sales Ninja

2. New Media Guru

3. Word Herder

4. Linux Geek

5. Social Media

Trailblazer

6. Corporate Magician

7. Master Handshaker

8. Communications Ambassador

9. Happiness Advocate

10. Copy Cruncher