New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change.
Picture this: your beauty items, are all on sale. Doesn’t that sound like heaven? Doesn’t that sound like you can finally head to your checkout cart and feel good?
Now’s that time, especially as countless beauty deals are happening on Amazon right now — all before Prime Day, which is taking place from July 16 to 17.
From our experience finding the best deals, the retailer is notorious for featuring early deals before the two-day mega event. So, as a full-time shopping reporter and beauty product tester, I can assure you the below list is the only one you’ll need for your next stock-up (which should be now, BTW).
Ahead, find the assortment of skincare, makeup, haircare and more to purchase now, before the hoards of Prime members come shopping soon. The best part? All of these items are less than $25.
You’ll be glad you have everything finished and finalized before the much-anticipated Prime Day event, considering how good of a deal you’re getting on some of your favorite brands.
CeraVe Skin Renewing Vitamin C Serum
AmazonAfter testing a plethora of vitamin C serums, the CeraVe Skin Renewing Vitamin C Serum reigns supreme. Not only is it one of the best skincare brands I tested (and, one dermatologists love!) but it also contains hyaluronic acid to help support the skin barrier.
La Roche-Posay Toleriane Hydrating Gentle Face Cleanser
AmazonI tested the near-entirety of La Roche-Posay, and its La Roche-Posay Toleriane Hydrating Gentle Face Cleanser is one of my all-time favorites. Appealing to dry and sensitive skin, it’s an early Prime Day deal you should absolutely grab right now.
amika Normcore Signature Shampoo
AmazonIf there’s one thing Post Wanted readers love, it’s shampoo. It’s one of my favorite products to put to the test, and I can say with full confidence that the amika Normcore Signature Shampoo is one of the very best. For its scent and efficacy, you’ll feel like you just took a trip to the salon.
Lancôme Lash Idôle Lash-Lifting & Volumizing Mascara
AmazonSurely, mascara is a personal preference, but you shouldn’t sleep on this premium beauty item on sale. The Lancôme Lash Idôle Lash-Lifting & Volumizing Mascara has one of my favorite wands to date and — the best part — doesn’t clump!
Conair Instant Heat 3/4-Inch Curling Iron
AmazonA curling iron for less than $15? Yes, please. I’ve been using the Conair Instant Heat 3/4-Inch Curling Iron since middle school and it never lets me down, especially when I’m in a pinch. It’s also perfect for traveling, thanks to its slim design.
For more options, check out our expert-backed guide to the best curling irons and wands.
COSRX Snail Mucin 96% Power Essence
AmazonAh, the cult-favorite COSRX Snail Mucin 96% Power Essence. I reviewed the entire COSRX brand and can tell you this; for the price, it’s beyond compare. If you want to achieve that glass-skin look, this nourishing skincare product is one of my all-time favorites I consistently recommend.
CHI x Barbie 44 Iron Guard Thermal Protection Spray
AmazonCome on Barbie, let’s go party. The CHI x Barbie 44 Iron Guard Thermal Protection Spray is an epic collab, though stems from CHI, a years-tested brand that I always love to use. As far as heat protectants go, you can never go wrong with picking up this brand’s signature formula.
Olay Regenerist Night Recovery Cream
AmazonIf you’re looking for a night cream on a budget, the Olay Regenerist Night Recovery Cream is a no-brainer to pick up before Prime Day. It’s intensely moisturizing, great for any age and one of the best values you can score right now.
Sun Bum Mineral SPF 30 Sunscreen Spray
AmazonThough we’re in the thick of summer, it’s not too late to shop for spray sunscreen. The Sun Bum Mineral SPF 30 Sunscreen Spray is seamless to apply, doesn’t leave a white cast and is a fantastic mineral sunscreen that I love to use on any beach or pool day. For less than $15, it’s a steal.
Why Trust Post Wanted by the New York Post
This article was written by Victoria McDonnell, New York Post Commerce Journalist & Content Strategist, who has spent countless hours researching, testing hundreds of products and comparing the latest makeup, skincare, hair and beauty items and trends to determine what’s truly worth your hard-earned cash. She evaluates formulas, textures, ingredients and more, in addition to consulting medical and industry experts. Some of Victoria’s latest conquests include testing the best sheet masks on the market, and a rinse-and-repeat review of the best shampoos for all hair types and budgets. Victoria, who received a beauty industry essentials certification from the Fashion Institute of Technology, has been creating shopping guides for the New York Post since 2021 and previously held positions at Insider Reviews and CNN Underscored.



