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Not a bad way to make a quick buck.

Or a million.

Barstool Sports founder Dave Portnoy claims to have made $1 million by buying and later selling President-elect Donald Trump’s new cryptocurrency meme coin, $TRUMP, initially investing $500,000.

I just woke up. Checked $trump coin. I’m up 200% since I bought it yesterday. Sold it. Made a quick milly. Prob gonna put it on the Bills tonight. I love Trump’s America! Now I’m going back to sleep.

🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸🇺🇸 https://t.co/lVfSt9HgNF

— Dave Portnoy (@stoolpresidente) January 19, 2025

My NEW Official Trump Meme is HERE! It’s time to celebrate everything we stand for: WINNING! Join my very special Trump Community. GET YOUR $TRUMP NOW. Go to https://t.co/GX3ZxT5xyq — Have Fun! pic.twitter.com/flIKYyfBrC

— Donald J. Trump (@realDonaldTrump) January 18, 2025

“I just woke up,” Portnoy wrote on X early Sunday morning. “Checked $trump coin. I’m up 200% since I bought it yesterday. Sold it. Made a quick milly. Prob gonna put it on the Bills tonight. I love Trump’s America! Now I’m going back to sleep.”

The Bills host the Ravens in the AFC divisional round Sunday night.

Portnoy confirmed in a later video that he did indeed bet on the Bills, but for even higher stakes — to win Super Bowl 2025.

I have the most American announcement ever made by anybody ever. #letsgobuffalo 🇺🇸🇺🇸🇺🇸🇺🇸#BillsMafiapic.twitter.com/yEr7tARCp9

— Dave Portnoy (@stoolpresidente) January 19, 2025

He placed $1 million on the Bills at +550 odds for a potential $5.5 million profit.

“I made a quick million bucks from 5 p.m. to like 5 a.m.,” Portnoy said in the video. “I’m up a million, cash out. Now I’m plus-a-milly. What do you do when you’re plus-a-milly? I’ll tell you what you do. Let’s go Buffalo. They are f–king due.

“Tell me something more American than turning 500 grand into $1.5 million — $1 million profit. Taking that one-milly profit and putting it on the Buffalo Bills to win their first Super Bowl ever. Well that’s what I did.”


  Dave Portnoy claims to have made $1 million by buying and selling $TRUMP. Screengrab Dave Portnoy claims to have made $1 million by buying and selling $TRUMP. Screengrab

  Donald Trump speaks at his victory rally at the Capital One Arena in Washington D.C. on Jan. 19, 2025. Getty Images Donald Trump speaks at his victory rally at the Capital One Arena in Washington D.C. on Jan. 19, 2025. Getty Images

Portnoy said he originally bought $500,000 worth of $TRUMP at $24.80 a share through Kraken Exchange.

“I have officially bought 500k of $trump coin,” Portnoy wrote. “Why? Cause I have [fear of missing out on s–t coins].”

Trump announced his new cryptocurrency coin Friday night.


  Presdient-elect Doanl Trump announced his new cryptocurrency meme coin, $TRUMP, on Friday. Screengrab Presdient-elect Doanl Trump announced his new cryptocurrency meme coin, $TRUMP, on Friday. Screengrab

“My NEW Official Trump Meme is HERE! It’s time to celebrate everything we stand for: WINNING! Join my very special Trump Community,” he wrote on X. “GET YOUR $TRUMP NOW. GO to gettrumpmemes.com — Have fun!”

Trump and his companies have made over $50 billion off the coin, according to Axios.

Trump’s wife, First Lady-elect Melania, announced her own cryptocurrency meme coin on Sunday.

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