The 119th World Series starts tonight in Texas. The unexpected clash between the Rangers and Diamondbacks is easy to disparage.

It features talent that is unappealing to Madison Avenue and would go unrecognized on it. It features franchises lacking mystique. It is a good bet to become the lowest-rated World Series of all time.

The matchup of the 90-win Rangers and 84-win Diamondbacks will produce the lowest combined win percentage (.537) in the history of the Fall Classic.

Soon, that may not matter.