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Holy unauthorized image use, Batman!

A Las Vegas street performer who works as “The Black Batman” filed a lawsuit last month against The Hershey Company, alleging that the multibillion-dollar candy company used his image without permission at Hershey’s Chocolate World on the Las Vegas Strip.

Iesa Britt, who also performs as a rapper named Blackice, discovered in January that his image was being used on at least one electronic advertising sign at the chocolate megastore. His likeness was also featured on a large bottle of Hershey’s iconic chocolate syrup, complete with a tagline “genuine chocolate flavor,” according to a lawsuit filed last month in Clark County District Court.

“Upon information and belief, Defendants used Plaintiff’s name, voice, signature, photograph, or likeness for other commercial, advertising, or promotional purposes that have not as of this filing been brought to the Plaintiff’s attention,” the lawsuit reads. “Under Nevada law, every person possess a right of publicity in his or her name, voice, signature, photograph, and likeness.”

Britt, who is also known as Tha Novelist, regularly dons a mask and cape to dance and entertain tourists on the Strip, typically while shirtless, for tips. He’s now seeking at least $15,000 in damages from Hershey, according to the lawsuit.

Britt told the Las Vegas Review-Journal on Thursday that he was in the dark about the alleged unauthorized image use until a man he knows from the Strip clued him in.

“I went over there, and there it was,” he told the newspaper. “Nobody asked me.”

Britt’s attorney, Daniel Price, told the newspaper that Hershey “violated clear Nevada law” by using Britt’s picture for its own commercial purposes.

A message seeking comment Friday from a Hershey spokeswoman was not immediately returned.

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