Ditch the plan, folks!

Entrepreneurs learn the unconventional secrets of success during a free workshop led by author, coach and Startup Company founder David Madie at the Danish firm’s Williamsburg office in the Roebling Teahouse building, 143 Roebling Street.

The company favors pro-active measures over writing business proposals, such as talking to clients, product development and enlisting partners.

Staring a business plan, said Madie, was “much more an art than a science, it’s about intuition and about practice.”

For more information about upcoming workshops, visit http://www.startupcompany.com