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ALBANY — The nonprofit Ad Council is partnering with Gov. Andrew Cuomo to release several TV advertisements encouraging Americans to keep wearing masks amid the coronavirus pandemic.

The eight, 30-second “Mask Up America” television clips promote mask wearing and include voiceovers from celebrities including Robert De Niro, Kaitlyn Dever, Jamie Foxx, Morgan Freeman, John Leguizamo, Anthony Mackie, Rosie Perez, Ellen Pompeo and Jeffrey Wright.

Cuomo’s office confirmed the videos were completed by their in-house, social media team and the clips will be given to the Ad Council to use as PSAs nationwide.

They were produced with no cost to state taxpayers, an aide confirmed.

“I may never have met you — we don’t go way back — maybe we wouldn’t even be friends if we did. But when you wear a mask, you have my respect because your mask does protect you, it protects me. I wear my mask to protect you. Be New York Tough. Mask up America,” Freeman says in his 30-second spot entitled “You Have My Respect,” with the New York State logo appearing on the right bottom corner.

“New Yorkers suffered gravely when this pandemic hit our state and as we see other states battle the surge of COVID-19, we want to be sure all Americans know what we know here – that it is essential to wear a mask in order to protect one another,” Cuomo said in a statement Thursday following a phone conference press call.

“We can only beat this virus if we are united as one, not divided by ideology or politics. In that spirit we worked with the best and most creative team to deliver this vital message in multiple ways and in different voices – I wear a mask to protect you and you wear a mask to protect me. It is simple as that. Mask Up America.”

The videos were produced by Jane Rosenthal, producer and CEO of Tribeca Enterprises, along with director Kathryn Bigelow.

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