The cost of imbibing in Europe is going up.

Jack Daniels said the price of whiskey will increase 10 percent on the continent because of the European Union’s tariffs on American goods in retaliation for President Trump slapping levies on steel and aluminum imports, according to a report on Tuesday.

A spokesman for Brown-Forman Corp., the producer of Jack Daniels, said the price will go up in Europe as stockpiled cases of the whiskey are sold off in the next few months, the Associated Press reported.

Phil Lynch said consumers in Europe will see price hikes of about 10 percent.

About a fourth of Brown-Forman’s revenues are generated in Europe.

After Trump imposed tariffs, the EU countered and placed penalties on a number of US goods, including Kentucky whiskey, Florida oranges and Harley-Davidson motorcycles.

The EU tariffs took effect last week.